As your expert real estate agents, we know that property sellers need to maximize their return on investment (ROI). We take unique approaches to getting the highest return on investment for our sellers, one often overlooked, way to do this is through search engine optimization (SEO). SEO helps us attract more potential buyers to your property listing, increase visibility, and ultimately lead to a better ROI. Here are some tips on we help you get a better return on your property investment with SEO:
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Keyword Research: The first step in any SEO strategy is to do keyword research. We understand how to use keywords and phrases that potential buyers might use to search for properties like yours. Keyword search are embedded throughout our various websites including MLS IDX tools like Google Keyword Planner, Ahrefs, or SEMrush to find relevant and high-traffic keywords. Using these keywords in your property listing's title, description, and meta tags to help your listing appear in search engine results pages (SERPs).
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Optimize Your Property Description: Your property description is the most important element of your property listing. Using AI enabled optimization that is detailed and informative, provides potential buyers with all the information they need to make an informed decision. We know the target language to use throughout the listing description and make sure the text is readable and not stuffed with negative keywords. We know how to highlight the unique features of your property, which make it stand out from other listings.
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High-Quality Media - VIDEOS and PHOTOGRAPHY: High-quality images and videos are essential to showcase your property and its features. People are visual creatures, and they want to see what a property looks like before scheduling a viewing. We know what buyers are looking for when searching for a property and ensure your property listing includes high-quality images, matterport and videos that showcase your property's best features. We have a full suite of available media for tailored for your unique property.
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The Mumoli Collective Website and Compass: A study with done with the National Association of Realtors showed that COVID accelerated the use of internet search tools for buyers, *97% of buyers use the internet to search for properties via mobile devices. We use the the latest AI and real estate technology tools to ensure our websites are mobile-friendly and responsive. A mobile-friendly website not only improves the user experience but also increases your property's chances of appearing in mobile search results.
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Social Media: Social media is everything these days and we use it to promote your property listing and improve your SEO. We not only share your property listing on our social media platforms like Facebook, Twitter, and Instagram but also on our preferred real estate vendor blogs as sponsored posts. This increases visibility and attracts more potential buyers to your listing.
We are SEO real estate experts and understand how to improve your property listing's visibility, attract more potential buyers, and ultimately get a better return on your investment. Let Michelle Mumoli and The Mumoli Collective handle your new build, historic home, luxury property or condo conversion sale with ease and efficiency, in our bespoke way. Call us today to schedule a consultation 917.268.8916